Three hikers on a rocky mountain path with foggy mountains in the background

We don’t make outdoor gear. We craft products for the wild.

Man in a blue jacket holding a rope by a body of water

Buffalo makes gear for when the weather turns, the path vanishes, and you keep going. For wet springs, sweaty climbs, cool mornings, and sudden downpours.

This isn’t outdoor fashion.

It’s fast-drying, windproof, breathable gear that’s built to endure.

Two people walking through tall brown grass on a foggy day.

Founded in 1979 by Hamish Hamilton, a mountaineer and outdoorsman determined to rethink how we stay warm and dry, Buffalo was born in Sheffield and has been built there ever since.

Two people setting up a tent by a stream in a mountainous area

Rugged over refined.
Purpose over polish.
Survival over style.
Heritage over hype.
The wild over everything.

This is more than kit.
This is Wild Wear.